Okay, I know you’ve probably pinned about a thousand sweet potato and black bean salad recipes — just like I have — but trust me, this one addition makes this recipe the BEST. And I say that because my 12-month old ate it (which, okay fine, isn’t saying much because he’ll gorge himself on almost anything) […]
Think of service design as your experience in preparing for and watching a movie. Everything from the hype around the movie trailer, booking tickets in advance, reading box office reviews, seeing the latest tabloid buzz about the lead actors, arriving at the theatre, and finally, watching the movie has an effect on your overall experience. The moviemakers can control some factors and not others. What’s critical to grasp is that both the controlled and the uncontrolled elements influence not only your movie-watching experience but also what you do with it next. Do you love it or hate it? Do you buy all the fan paraphernalia or do you tell all your friends not to go watch it? Every little touchpoint adds up to the big picture effect.
I had a lot of fun with this “make belief” healthcare project with the team at Pivot… we identified a problem and then brainstormed a solution to see what we could come up with if there were no project barriers to get through. Read on to see how it unfolded…